Bookkeeper Case Study

This client came to us because they simply did not have time for social media anymore. They were fully booked but understood the importance of social media and brand awareness and decided it was time to outsource their social media. They were not interested in engagement or reels as they were fully booked - but still wanted presence. Their goal was to create awareness and visibility.

We went with a 3 post per week strategy that provided full Instagram & Facebook management. They received full content creation, content strategy & support, caption copywriting, and hashtag research and strategy.

In the first month of working together, she massively increased her reach and her follower count grew by over 40 people. Additionally, she was getting DMs left and right asking for more information, scheduling discovery calls, and booking clients.

When we work together, you’ll no longer have to stress over what content to post, spend time researching trends, or worry about your hashtag strategy. Are you ready to take your social media to the next level? Let’s chat about your social media goals!

  • Before

  • After

Account Results We’ve Achieved

  • Before

  • After 1 month of working together

Working with Becky took so much stress off my plate. I knew I needed to show up and Becky made it happen! Becky also caught onto my voice so quickly - many family and friends didn't know it wasn't me!

-Kelsey

Caption Writing Examples

 

Don’t let these mistakes happen to you!

❌ Pricing yourself way too low as a new photographer. Not charging your worth will lead to booking a client base that can’t afford what your rates should be. As you increase your rates, you’ll price out a majority of your clients and will have to start all over by finding a brand new client base.

❌ Waiting too long to increase prices. The work photographers do is invaluable. You provide amazing memories to the rest of us that we get to keep forever. Don’t sell yourself short and keep waiting for the “right time” to increase your rates.

❌ Not charging your worth. You are a GREAT photographer! You have the experience & expertise, and provide long-lasting memories for your clients. You are giving up your time to research locations, poses and props. You are giving up your time for additional education, physically doing the photography shoot, and you spend time editing afterward. Make sure you are charging not just for your time, but also for your expertise!

For more bookkeeping tips, tricks, and advice, give me a follow!

BREAKING NEWS! The IRS will be increasing the standard mileage rate to 62.5 cents effective 7/1. Are you tracking your mileage?

If you have not been tracking your mileage, now is the time to begin! With gas prices on the rise, make sure you receive your mileage tracking deduction!

Need to run to the store to buy more ink? Track your mileage. Need to meet a client at Panera? Track your mileage. Dropping off a deposit at the bank. Track your mileage.

I promise it is worth every penny to track, now more than ever. You can use an app like MileIQ, old school pen and paper log, or utilize QBO.

If you have any questions about this, send me a DM and let’s chat!

NY Sales Tax (quarterly/monthly) are due THIS month! Do you have a plan in place to make sure you are ready to pay your sales tax at the end of every quarter?

I recommend reviewing your books every month & set reminders in your calendar to make your payments. This will help make paying your taxes a breeze!

For more tips, tricks, and important reminders, be sure to give me a follow!